100% Cotton
Classic open-end yarn. Rugged, durable, and holds its shape.
Boxy Street Fit
Tubular construction for that authentic 90s streetwear drape.
Durable Print
High-contrast, precision transfer. Built for the daily grind.
Printed Locally
Fulfilled by trusted partners. Faster delivery, reduced footprint, supporting local economies.
The Design
Active Survival. The Standard Edition.
Surviving isn’t passive; it’s a daily, conscious decision. The Choose Life Classic Retro Tee is engineered from a grounded, 100% cotton foundation, offering a structured, uncompromising layer for the daily grind. We built this as a physical anchor—a wearable mandate to reject apathy, fight the internal darkness, and actively participate in your own existence when giving up feels easier.
Featuring the iconic, bold Choose Life typography, this tee carries a classic, boxy American fit. It’s direct, zero-compromise, and built to stand as a definitive statement. Applied with high-definition Direct-to-Film (DTF) technology, the core directive—“Reject apathy. Choose the fight.”—is bonded securely to the fabric, engineered to endure the heavy days alongside you.
- The Foundation: 100% classic cotton for a structured, breathable, and reliable wear.
- The Fit: A traditional, boxy American cut—giving you the space to breathe and hold your ground.
- The Message: Wake up. Make the choice. Stay in the fight.
Defiant fabric. Defiant mind.
Size Guide
Measurements refer to the garment laying flat.
| Size | Chest (Pit-to-Pit) | Length |
|---|---|---|
| S | 46cm / 18″ | 71cm / 28″ |
| M | 51cm / 20″ | 74cm / 29″ |
| L | 56cm / 22″ | 76cm / 30″ |
| XL | 61cm / 24″ | 79cm / 31″ |
| 2XL | 66cm / 26″ | 81cm / 32″ |
| 3XL | 71cm / 28″ | 84cm / 33″ |
| 4XL | 76cm / 30″ | 86cm / 34″ |
| 5XL | 81cm / 32″ | 89cm / 35″ |

T-Shirt Specs
Standard Issue Unisex Tee.
A heavyweight everyday tee with a classic relaxed fit. Built for structure, durability, and regular wear.
- Fit: Classic relaxed fit. Unisex.
- Fabric: 100% cotton on solid colours. Ash Grey: 99% cotton / 1% polyester. Sport Grey: 90% cotton / 10% polyester. Heathers: 50% cotton / 50% polyester.
- Weight: Heavyweight everyday construction.
- Details: Seamless double-needle collar, taped neck and shoulders, double-needle sleeve and bottom hems.
- Print: High-definition Direct to Film (DTF) print.
Care Instructions
- Wash: Cold wash (30°C) with similar colours.
- Dry: Hang dry recommended.
- Iron: Low heat, inside out. Never iron the print.
Impact
MMH is Good Market Verified and recognised through People & Planet First, reflecting our commitment to purpose-led business, responsible production, and doing more than selling clothing.
Every item is made to order to reduce unnecessary stock and waste. Profits help sustain the MMH Men's Mental Health platform and support selected causes.
Additional Information
| Weight | N/A |
|---|---|
| Color | White, Natural, Azalea, Orange, Irish Green, Royal, Dark Heather, Maroon, Forest Green, Navy, Black, Purple |
| Size | S, M, L, XL, 2XL, 3XL, 4XL, 5XL |



























