T-Shirt Size Guides.

Different garments use different cuts. Measure a T-shirt you already own, compare it with the exact garment guide below and use the CM/IN switch to view one measurement system at a time.

How To Measure.

  • Half Chest: Lay a well-fitting T-shirt flat and measure straight across the front from armpit to armpit.
  • Length: Measure from the highest point of the shoulder beside the collar down to the bottom hem.

1. The Standard Issue Tee.

Classic Relaxed Fit.

The everyday foundation. A traditional unisex cut with a roomy body, relaxed sleeves and a more structured shape than a fitted retail tee. Check the measurements rather than relying on the size label alone.

Measurements refer to the garment laid flat. CMIN
Size Chest — Pit-to-Pit Length
S46 cm71 cm
M51 cm74 cm
L56 cm76 cm
XL61 cm79 cm
2XL66 cm81 cm
3XL71 cm84 cm
4XL76 cm86 cm
5XL81 cm89 cm

Shop Standard Issue T-Shirts →

2. The Women’s Standard Tee.

Fitted Silhouette.

A dedicated women’s cut rather than a reduced unisex tee. It has a closer shape through the body, a tapered waist and shorter sleeves. Compare the half-chest measurement carefully before ordering.

Measurements refer to the garment laid flat. CMIN
Size Chest — Pit-to-Pit Length
S41 cm64 cm
M43 cm67 cm
L47 cm69 cm
XL50 cm71 cm
2XL56 cm72 cm
3XL62 cm74 cm

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3. The Premium V-Neck Tee.

Unisex Retail Fit.

A cleaner, sharper alternative to the standard crew neck. The side-seamed unisex cut gives it a more refined profile while retaining enough room for comfortable everyday wear.

Measurements refer to the garment laid flat. CMIN
Size Chest — Pit-to-Pit Length
S46 cm71 cm
M51 cm74 cm
L56 cm76 cm
XL61 cm79 cm
2XL66 cm81 cm
3XL71 cm84 cm

Shop Premium V-Neck T-Shirts →

4. The Mid-Tier Eco Tee.

Modern Standard Fit.

A modern European cut with a more tailored shape through the shoulders and sleeves than the Standard Issue tee. The recycled cotton blend gives the fabric a more textured, substantial feel.

Measurements refer to the garment laid flat. CMIN
Size Chest — Half Chest Length
XS47 cm65 cm
S50 cm69 cm
M53 cm71 cm
L56 cm73 cm
XL59 cm75 cm
XXL62 cm77 cm
3XL65 cm79 cm
4XL68 cm81 cm

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5. The Premium Organic Tee.

Modern Retail Fit.

A softer, more refined tee made from organic cotton. The retail cut sits closer to the body and creates a cleaner silhouette than the roomier Standard Issue garment.

Measurements refer to the garment laid flat. CMIN
Size Chest — Half Chest Length
XS45 cm68 cm
S48 cm70 cm
M51 cm72 cm
L54 cm74 cm
XL57 cm76 cm
2XL60 cm78 cm
3XL63 cm80 cm
4XL66 cm82 cm

Shop Premium Organic T-Shirts →

Respect The Gear.

Printed clothing lasts longer when it is washed properly.

  • Wash at 30°C: Use a cool cycle with similar colours.
  • Turn It Inside Out: Reduce friction against the printed design.
  • Hang Dry: Avoid unnecessary heat and help the garment retain its shape.
  • Iron Carefully: Use low heat and never iron directly over the print.